Almost 20 years of SCHUPP® Ceramics – What is important for me.

Dear Reader!

I am Michael E. Schupp (65), Founder, Entrepreneur and Managing Director of SCHUPP® Ceramics. A frank word:

This year, in October, we will be 20 years in the market for high temperature technology. Quite a long time by today’s standards. It was not an easy time of the creation and start, quite the contrary. Sometimes I was near to become desperate, but at such moments the old “Business Warrior” came through. Fearless respect for the competition, it said so, but no fear, this has become my motto. Stumbling allowed, but never remain laying, my father (who died too early, 1956) said to me.

Despite of all the setbacks, certainly also several sleepless nights and sometimes really tired and knackered we were, nevertheless, in the last year we completely paid back all credits, all external debts to our principal bank. And now we increase the share capital, our fifty engaged staff members from 15 nations, very well studied and equipped for the coming times. And my five competent and loyal team leaders who actually manage the company with me and who will lead the enterprise in the future.  A lot of experience and business skills, mixed with young people and a large share of capable ladies besides. About women’s quota we don’t speak, we have it.

SCHUPP^® is modern, 3500 m² production and warehouse surface, well bound in Aachen with the best infrastructure. Here it is really good to work and to live. In the hearth of Europe.

To retain the absolute will to really serve my customers, it was, it is and it stays my premise in every connection, with my crew. Without compromises!

To do good business, but first of all to exist economically and to offer a real advantage and permanent benefit to our customers. To be better, faster, more personal, fitter and competitive priced than the good and established competition.

We had to learn a lot, again and again, and we do it still today. We moved ourselves from the beginning, from the bottom, now to the fine and recognised supplier for high temperature key components in laboratory and in industrial furnaces by our customers. And we become as well an extremely reliable partner of our extraordinary production partners in Japan and in Europe. All that makes the strength, the success and the joy by SCHUPP^® Ceramics.

We have “peeled” three times in the whole time and probably it won’t be the end. Now we are on the very solid way, we attend to our customers in the best manner we can, here and everywhere.

Very solidly financed, with high equity capital, technologically up-to-date and human, social, even if that is sometimes a certain balancing act, deeply moved. We invest actually in further high temperature and online technology, in production, in productivity, service and sales. Tradition and Innovation, nothing just only one-sided, that is important. 

If we do mistake, we stand for it and we fix them.

We are engineers and businessmen, craftsmen and workers.

Finally, we are and we stay a customer-and employee-orientated company as well as a sales-driven company.

You have my word on it!

Michael E. Schupp,
Aachen, den 25^th January 2016